Bad Advertisers at the Gauntlet

I have been getting a lot of hits about the "get me drunk" ad so I have decided to address it. All you people wondering "how to make gravey" and about the "Def Leopard Calgary" concert will just have to wait. Hopefully you won't be needing the gravy any time soon.

First of all, here is a link to the official response written by the Editor of the Gauntlet

Second of all, lots of people have expressed their shame at being students at the U of C, because of the advertisements in the Gauntlet. Let me make it clear that the Gauntlet and the University are two different things. The Gauntlet is not run by the University. It is not controlled by the SU. It is an individual entity. It's ok to be ashamed of the University and possibly even the SU, but it really should be for reasons other than things that advertisers have published in the Gauntlet.

Third of all, does seeing these ads make you want to go to the nightclubs being advertised, or stay away? Does knowing how trashy these bars are make you thirsty? When women stop going to these bars, the boys will stop going too. It would only take about 30 seconds for the boys to realize that there are no women in the establishment. When the people stop going, the bars with either close or change the way they entice people to come in. Really, it would not take that big of a group of customers not going to a bar to put it out of business. How many people go to a bar on any given night? A thousand? Two thousand? If you can convince a thousand regulars to switch to a different bar, how long would it take to hurt the bar? A week or two weeks? You can make your complaint into a major news story (at least online) but you can't convince people to not go to these few bars?

Last of all, more letters need to be sent discouraging these type of ads. Show your dissatisfaction as soon after the paper is released as possible. Had the first email come in one day sooner the ad wouldn't have been printed a second time. I would also suggest that you write letters that make the people in the office think, not letters that make us want to make fun of you. What's the point of swearing in your correspondence?

> But this week's newspaper has
> made me f-----g furious.

That's pretty furious. I hope I never meet you in person while you are that furious. Lisa, do you think that, comments about how f-----g furious you are make your argument against the ads more effective? I think they make people want to make fun of you, because really nobody cares how furious you are. Next time count to 10, then write your email.